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Hair Straightening and Relaxing

At Luxe, we are experts in hair straightening, smoothing and relaxing treatments, offering several options depending on your hair straightening need.

Hair Straightening Services

At Luxe, we are experts in hair straightening, smoothing and relaxing treatments.  We pride ourselves on staying up to date with innovative technologies including Nanoplasty and Pure Luxe, to ensure our clients have access to the best treatments on the market.

More details about each treatment appear below, and bookings can be made by calling us on (02) 9412 1244 or using our online booking form.

Did you know that we are more than just a salon?

We are not only the best blonde hairdresser in Sydney – we also curate and sell a large range of the world’s most exclusive and luxurious haircare brands such as Davines, Oribe, Kevin Murphy and Color Wow

Pura Luxe Hair Straightening Sydney

Pura Luxe Smoothing Treatment

Pura Luxe Smoothing Treatment is non-toxic, natural, keratin, sulphate and formaldehyde-free formulation that promises to eliminate or significantly reduce frizz while delivering straighter, smoother and stronger hair. Formulated with natural proteins and essential oils, the protein contained in the Pura Luxe treatment penetrates through to the hair’s cortex while the essential fatty oils wrap and protect the hair from day-to-day elements that our hair endures.

Pura Luxa’s patented, revolutionary formulations contain six types of amino acids that straighten the hair by transforming the internal textural memory of the hair. The presence of the amino acids in this smoothing treatment creates hair that is rich in Keratin, making it smooth and shiny while improving the condition of the hair with prolonged use. It is considered to be safer alternative to traditional Keratin treatments.

The Pura Luxe Smoothing difference:

  • Pura Luxe is a non-toxic amino based system, meaning there is no formaldehyde or toxic fumes.
  • Unlike traditional smoothing treatments that last 2-3 months, Pura Luxe smoothing delivers results for up to six months.
  • Pura Luxe clients can have their hair coloured or washed as soon as they please after having the treatment, as opposed to the 5-7 day down time of Keratin treatments.
  • The Pura Luxe Smoothing System and it Amino Building Blocker technology penetrates the hair allowing the bonds to stretch. Prolonged use of the treatment will actually improve the strength, shine and overall feel of the hair

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Best Nanoplasty treatment sydney

Nanoplasty Straightening Treatment

Nanoplasty Straightening Treatment by Floractive is a revolutionary technology that utilises Nanoparticles in tandem with Intracellular Nutrition to straighten hair without compromising the integrity of the hair. Compared with traditional keratin systems, Nanoparticles contained in the treatment are approximately 750x smaller, allowing the nutrients to penetrate deeper into the hair fibre and treat the hair without opening the cuticle. Therefore, disregarding the need for an anti-residue shampoo, making it a fast & effective one-step system.

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The main distinction between Keratin and Nanoplasty is the chemical composition of each treatment. Whilst the Keratin treatments we offer at Luxe do not contain Formaldehyde or other harsh chemicals, the Nanoplasty is less toxic as it is formulated with organic acids and collagen. It is free of harsh chemicals, formaldehyde releasers, carboncysteine, and other pollutants.

Nanoplasty eliminates 100% of any frizz you may have had prior to the service and you will be able to wash and wear your hair straight and shiny with no to minimal heat styling. In addition to straightening the hair, Nanoplasty also repairs the hair from the inside out. It is produced with Organic Acids, Açai, and Linseed Oil, all of which are vegan and natural.

The Nanoplasty Straightening difference:

  • Long lasting, straight hair for up to 8 months
  • Impactful shine and gloss effect
  • Eliminates 100% of frizz
  • Deeply hydrates and treats hair while restoring fibre from the inside out

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Maintain your Nanoplasty straightening treatment with Floractive Marroco Golden Plus Mask, the ideal hair product for those who have experienced an in-salon Nanoplasty treatment.

Hair Straightening Prices

ShortMediumLongExtra Long
Pura Luxe Protein Smoothing Treatment$405$450$495$555
Nanoplasty Straightening Treatment$385$430$475$535

Note: *Re-texturise treatments are not available with Executive or Principal Stylist level. Should you wish to see a stylist on this level, a $50.00 surcharge will be applied.

Ready for a new look?

A five star salon experience

Indulge yourself and your hair with people who are passionate about making you look great and feel fantastic.
Star Rating from Wendy A
2 April 2025
I arrived at Luxe’s beautiful new premises today with hair that very badly needed help. Krissie magically transformed me! I love my new colour, cut & style. Thank you VERY much, wonderful Krissie - you’re a STAR 🌟 !
Star Rating from Pallavi
7 June 2026
I recently had nanoplasty and a haircut at Luxe Concept Salon, and I couldn't be happier with the results. A special thank you to Mariana and Kristina for their amazing work, professionalism, and attention to detail. They took the time to understand exactly what I wanted and made me feel comfortable throughout the entire process.My hair looks smooth, healthy, and beautifully styled. Mariana and…
Star Rating from Linnie Duncan-Parry
7 June 2026
I’m so impressed with the level of care and attention I received. Jessica took the time to understand exactly what I was hoping for, then used her expertise to guide me toward a cut that works beautifully for my hair and lifestyle. The salon is stunning too, and I had a really relaxing experience. I wouldn’t go anywhere else for my haircuts.
Star Rating from Jess Crapis
6 June 2026
I was lucky to have Jessica at Luxe Concept for my Nanoplasty Straightening Treatment. She was professional, knowledgeable, and made the entire experience comfortable and enjoyable. I'm thrilled with the results—my hair feels smooth, healthy, and beautifully straight. I highly recommend Jessica and the team to anyone considering this treatment.
Star Rating from kim stevens
5 June 2026
Always love coming here. Genuinely nice hairdressers and they do a fabulous job 💜
Star Rating from Rodna Jankovic
5 June 2026
Great Salon, great vibe and great hair. Highly recommended.
Star Rating from Chaya Jayasena
1 June 2026
My go to place for all my hair needs.Makes you feel luxurious as you step in and you are in great hands with their talented team.They are the best!
Star Rating from Victoria
27 May 2016
I've been seeing Ash for a while now and she always gives amazing results. She's done Balayage for me and full colour and my hair always leaves looking and feeling incredible. The girls at reception are always so lovely too - Victoria HEditing this ten years later - I have moved from Sydney multiple times and every time I come back I am so relieved that Ash is still here. After a horror drama w…
Star Rating from Bianca FG
28 May 2026
Vicki spent the time to talk through my colour correction and then turned my bad colour into something beautiful. Thank you!
Star Rating from Suzie Vasey
22 May 2026
Vicki is a 5 ⭐️⭐️⭐️⭐️⭐️ hair dresser, she was able to save my hair with a colour correction and turned a mess into a master piece. Thank you Vicki 💗💗💗