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Hair Straightening and Relaxing

At Luxe, we are experts in hair straightening, smoothing and relaxing treatments, offering several options depending on your hair straightening need.

Hair Straightening Services

At Luxe, we are experts in hair straightening, smoothing and relaxing treatments.  We pride ourselves on staying up to date with innovative technologies including Nanoplasty and Pure Luxe, to ensure our clients have access to the best treatments on the market.

More details about each treatment appear below, and bookings can be made by calling us on (02) 9412 1244 or using our online booking form.

Did you know that we are more than just a salon?

We are not only the best blonde hairdresser in Sydney – we also curate and sell a large range of the world’s most exclusive and luxurious haircare brands such as Davines, Oribe, Kevin Murphy and Color Wow

Pura Luxe Hair Straightening Sydney

Pura Luxe Smoothing Treatment

Pura Luxe Smoothing Treatment is non-toxic, natural, keratin, sulphate and formaldehyde-free formulation that promises to eliminate or significantly reduce frizz while delivering straighter, smoother and stronger hair. Formulated with natural proteins and essential oils, the protein contained in the Pura Luxe treatment penetrates through to the hair’s cortex while the essential fatty oils wrap and protect the hair from day-to-day elements that our hair endures.

Pura Luxa’s patented, revolutionary formulations contain six types of amino acids that straighten the hair by transforming the internal textural memory of the hair. The presence of the amino acids in this smoothing treatment creates hair that is rich in Keratin, making it smooth and shiny while improving the condition of the hair with prolonged use. It is considered to be safer alternative to traditional Keratin treatments.

The Pura Luxe Smoothing difference:

  • Pura Luxe is a non-toxic amino based system, meaning there is no formaldehyde or toxic fumes.
  • Unlike traditional smoothing treatments that last 2-3 months, Pura Luxe smoothing delivers results for up to six months.
  • Pura Luxe clients can have their hair coloured or washed as soon as they please after having the treatment, as opposed to the 5-7 day down time of Keratin treatments.
  • The Pura Luxe Smoothing System and it Amino Building Blocker technology penetrates the hair allowing the bonds to stretch. Prolonged use of the treatment will actually improve the strength, shine and overall feel of the hair

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Best Nanoplasty treatment sydney

Nanoplasty Straightening Treatment

Nanoplasty Straightening Treatment by Floractive is a revolutionary technology that utilises Nanoparticles in tandem with Intracellular Nutrition to straighten hair without compromising the integrity of the hair. Compared with traditional keratin systems, Nanoparticles contained in the treatment are approximately 750x smaller, allowing the nutrients to penetrate deeper into the hair fibre and treat the hair without opening the cuticle. Therefore, disregarding the need for an anti-residue shampoo, making it a fast & effective one-step system.

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The main distinction between Keratin and Nanoplasty is the chemical composition of each treatment. Whilst the Keratin treatments we offer at Luxe do not contain Formaldehyde or other harsh chemicals, the Nanoplasty is less toxic as it is formulated with organic acids and collagen. It is free of harsh chemicals, formaldehyde releasers, carboncysteine, and other pollutants.

Nanoplasty eliminates 100% of any frizz you may have had prior to the service and you will be able to wash and wear your hair straight and shiny with no to minimal heat styling. In addition to straightening the hair, Nanoplasty also repairs the hair from the inside out. It is produced with Organic Acids, Açai, and Linseed Oil, all of which are vegan and natural.

The Nanoplasty Straightening difference:

  • Long lasting, straight hair for up to 8 months
  • Impactful shine and gloss effect
  • Eliminates 100% of frizz
  • Deeply hydrates and treats hair while restoring fibre from the inside out

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Maintain your Nanoplasty straightening treatment with Floractive Marroco Golden Plus Mask, the ideal hair product for those who have experienced an in-salon Nanoplasty treatment.

Hair Straightening Prices

ShortMediumLongExtra Long
Pura Luxe Protein Smoothing Treatment$405$450$495$555
Nanoplasty Straightening Treatment$385$430$475$535

Note: *Re-texturise treatments are not available with Executive or Principal Stylist level. Should you wish to see a stylist on this level, a $50.00 surcharge will be applied.

Ready for a new look?

A five star salon experience

Indulge yourself and your hair with people who are passionate about making you look great and feel fantastic.
Star Rating from Lauren Dunne
6 August 2026
Highly recommend Luke at Luxe! He always does an incredible job with my short bob. He knows exactly how to shape my hair to suit me, and I've been getting compliments on my cut ever since. The gloss colour has been great as well and hides the greys and is super low maintenance. Highly recommend Luxe if you're after a great cut and a great experience. Will definitely be back to see Luke again!
Star Rating from Teny Aghamalian
18 June 2026
Thx Bella, great job.
Star Rating from Joyce Edmonds
13 February 2026
Fabulous service from Mariana who took the time again to do a great Nanoplasty treatment for my hair. Nothing was too much trouble. Thank u Marianna
Star Rating from Yanyan Chen
25 July 2026
Fab salon and Jess in particular is incredible! I get a volume cut and NOBODY does my hair better. I leave feeling amazing every time 😍
Star Rating from Rose
24 July 2026
Always the best. Jess does an amazing job. Highly recommend
Star Rating from Laura Ataides
20 July 2026
Mariana and the whole staff were amazing and exceptional at their work. They are super friendly and highly professional. Would highly recommend!!!! Will definetly keep going back !
Star Rating from Rachael Scott
17 July 2026
My first visit after lots of research for a hairdresser close to my work who could be really efficient with time. Jess did not disappoint, full head of foils, lovely head massage and blow dry in 2.5 hours. And my hair looks amazing. Highly recommend.
Star Rating from Nicole C
6 July 2026
Brodie does my hair. I don’t need to tell him what to do I trust him and it’s always perrrfect ! Everyone is so professional and lovely. The salon is gorgeous, such a relaxing space to be every 5 weeks 🥇
Star Rating from Pat Jordan
3 July 2026
I had an excellent experience with Luke at Luxe Conception Hair Salon. He transformed my medium-to-long hair into a stylish 90s-inspired bob with beautiful, voluminous layers, and he understood exactly what I was asking for. The result was even better than I had imagined.Luke is a fantastic communicator; friendly, personable, and genuinely attentive throughout the appointment. He also took the…
Star Rating from Charmaine Lubbe
19 June 2025
Patrick is fantastic as always. Thank you to the Luxe team as well . My hair always looks great. And it's a great experience.
Star Rating from Shabnam Ighani
2 July 2026
⭐⭐⭐⭐⭐Absolutely the best haircut I've had in years! The attention to detail was incredible, and the style turned out even better than I imagined. I left feeling confident and have received so many compliments since. Thank you, Luke, for your talent, professionalism, and amazing work. Highly recommended!